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Privacy Statement

Nose to Toes Wholife Pet Center Inc.
Customer Privacy Policy

Effective: January 1, 2016

This Privacy Policy explains the Nose to Toes Wholife Pet Center Inc. privacy practices for customer information we collect, use or disclose, including at Nose to Toes locations and through our websites (including through and other Internet sites, mobile apps, and social media sites, which we will refer to collectively as “Sites”), as well as our customer service interactions with you. In this Privacy Policy, the terms “Nose to Toes,” “we” and “our” refer to Nose to Toes Wholife Pet Center Inc. and all of its subsidiaries with respect to its operations in Canada, unless otherwise indicated. 

This Privacy Policy is incorporated into the Terms and Conditions of Use for our Sites and into the terms applicable to Nose to Toes pet food buyers club members and persons applying for a Nose to Toes membership. By using our Sites, by applying for membership, or by using a membership, you are consenting to this Privacy Policy.

1. Nose to Toes’s Commitment to Privacy

Nose to Toes is committed to protecting the privacy of its customers. We have and will take measures that protect the privacy of personal information and personal health information held by us. This Privacy Policy provides you with details regarding:

  • why we collect personal information and pet information;
  • what we do with that information;
  • what steps we take to ensure that the information is secure;
  • who you should contact if you have questions or concerns about our policies or practices.

Nose to Toes is committed to your privacy. Please read this privacy policy before using the site. Use of this website constitutes your acceptance of this privacy policy.

We reserve the right to change this Privacy Policy at any time; however, any changes or additions to Section 5 regarding the reasons we use personal information will not apply to you unless you consent to them. We will alert you that changes have been made by indicating at the top of the Privacy Policy the date that it was last updated. This Privacy Policy was last updated on January 1, 2016. We encourage you to review our Privacy Policy carefully to make sure that you understand how information that you provide will be used or disclosed.

Children: We encourage parents to take an active interest in their children’s use of the Internet. We do not intend to collect information from children who are under 18 years of age. If you are under 18, please do not provide information on our Sites.

2. What is personal information?

In general terms, personal information means any information about an identifiable individual. For example, this includes your name, postal and email address, telephone number, credit card number, demographic information and purchasing history. 

Personal information does not include aggregate information, such as data about a group or category of products, services or customers, from which individual customer identities have been removed. For example, information about how you use a service may be collected and combined with information about how others use the same service, but no personal information will be included in the resulting data. Likewise, information about the products you purchase may be collected and combined with information about the products purchased by others.

We may also gather aggregate information about how Nose to Toes customers use our Sites. Aggregate information about product purchases helps us understand trends and customer needs, and assists us in product selection, product ordering and sizing, and the introduction of new products and services. 

We may automatically collect some information when you visit our Sites, such as your computer’s network address and operating system, the site from which you linked to us, and the time and date of your visit and purchases. This information is not linked by us to personal information, but rather is only used to compile aggregate information. This information may be collected through the use of cookies (see our “Online privacy practices” in Section 12 below).

4. When we collect personal information

We only collect such personal information as is strictly necessary for the purposes outlined in Section 5. We collect personal information when you:

  • apply for membership;
  • renew your membership;
  • contact us with questions, inquiries, comments, complaints or requests;
  • sign up for certain products and services (such as rebates, and other business and consumer services, collectively known as the “Nose to Toes Services”);
  • use our Sites;
  • participate in any of our programs;
  • place orders, make purchases, return or exchange items, or seek further information about our products and services;
  • place orders or make purchases, return or exchange items, or seek further information about our company;
  • enter into a contest or respond to one of our surveys; and
  • ask us to place you on a “Do Not Email” list so that we can ensure that your wishes are respected.

5. How we use personal information

As part of our business operations, we hold and use certain personal information pertaining to you in order to process your requests, provide you with Nose to Toes Services, and to understand your needs so that we can serve you better.

Specifically, we may use personal information for the following purposes:

  • Notifying you of recalls or safety issues;
  • Approving you as a member when you apply for membership;
  • Managing the provision of goods, services and privileges to you, including monitoring your membership, processing exchanges or returns;
  • Managing invoicing, accounting and information security services related to our transactions with you;
  • Monitoring your satisfaction with our programs, including the Nose to Toes Membership program, the services offered by our suppliers and contacting you regarding the status of such programs and services (for example, to inform you of changes to or the termination of particular Nose to Toes Services);
  • Protecting against harm to the rights, property or safety of Nose to Toes, its customers, employees, or the public;
  • Internal management purposes, including planning, resource allocation, policy development, quality improvement, monitoring, audit, evaluation and reporting;
  • As described in our “Online privacy practices” in Section 11 below;
  • Managing our “Do Not Email” lists; and
  • Using personal information to create aggregate information as described above in Section 2.

6. Your consent is needed

Nose to Toes will obtain your consent to collect, use or disclose your personal information. The method of obtaining this consent depends on the type of personal information being collected, used or disclosed. If there is a specific need to collect, use or disclose your personal information that is considered sensitive, we will obtain your express consent to collect, use or disclose that information. Your express consent may be provided in writing, verbally or electronically. Where you voluntarily give us personal information, we will consider your consent to be implied.

Should you decide to withdraw your consent allowing Nose to Toes to collect, use, or disclose your personal information considered reasonable to fulfill the needs of our relationship, we may not be able to continue to provide you with the programs, services or benefits offered under our programs.

7. We will limit the use and disclosure of your personal information

Nose to Toes will use and disclose your personal information in accordance with our privacy policy, for the purposes it was collected, for managing your relationship with us, or as required by law.

We will provide you with the opportunity to opt out of programs and services. You may do that when you receive a communication from us, or by contacting our Privacy Officer.

We do not give or sell any personal information to third parties for marketing purposes unless you have given express consent for us to do so.

We may disclose your personal information within our company, to affiliated companies, and to other companies or organizations that provide services on our behalf, whether upon our direction or the direction of a third party. We will only provide those companies and organizations the information required to deliver the service and will prohibit them from using that information for any other purpose. These companies and organizations with which we share your personal information are bound by appropriate agreements with Home Hardware Stores Limited to secure and protect your personal information.

We may disclose personal information without your knowledge or consent if a law, regulation, search warrant, subpoena or court order legally authorizes us or requires us to do so. We may also disclose personal information to protect the rights, property or personal safety of Nose to Toes, its customers, employees or other members of the public.

Except as set out above, we do not sell, rent, share or disclose the personal information we hold or make our membership list available to others for a fee without your consent.

8. We will limit the length of time we retain your personal information

Nose to Toes will establish a retention period for all personal information collected. We will only keep your personal information on our records so long as it is needed for its identified purposes, or as required by law.

9. We will keep your personal information up to date and accurate

Nose to Toes will keep your personal information as accurate, complete and up-to-date as necessary. By contacting our Privacy Officer, you may update and amend your personal information we have on file to ensure its accuracy and completeness. If there is a disagreement or a discrepancy with regard to an issue of accuracy, this will be noted on your file.

10. We will protect your personal information

Nose to Toes utilizes safeguards designed to protect the confidentiality and security of your personal information. Appropriate safeguards will also be used when we destroy your personal information. We employ physical, administrative, contractual and technological safeguards to protect personal information, and insist that our Service Providers do the same. Please be aware though that, despite these efforts, no security measures are perfect and no systems are impenetrable. Your privacy can be enhanced by taking care to use suitably strong passwords that others cannot guess, that are kept safe by you, and that are not re-used on other sites. Taking steps like avoiding dictionary words or proper names, and adding extra character and punctuation marks can also help protect you. If you believe your password has been compromised, you should change it immediately.

11. Your right to access

Nose to Toes supports your right to access personal information that we have collected about you. To make a request for access to your personal information we have on file, please contact our Privacy Officer.

Note that complete access cannot be guaranteed due to certain legal restrictions to your right to access. For example, you will not have access to files that contain information about other individuals or information that is confidential to Nose to Toes. If you are denied access, Nose to Toes will notify you of the reason and of any recourse available to you. Nose to Toes will also endeavor to provide you with the factual information that pertains to you and is contained in those files.

12. Online privacy practices

Collection: We may collect personal information and personal health information online when you visit our Sites as described in Sections 4 and 7.

In addition, we may collect cookie and Web beacon information when you browse the Sites. Cookies are small files that are stored on your computer, and Web beacons are electronic images that allow us to count visitors visiting certain Web pages, to access cookies, and to analyze whether advertising banners on our site or other sites were effective. At, we may use cookies and beacons to help optimize your shopping experience, to evaluate use of the Sites, and to support Site analytics and marketing campaigns. In doing so, we may collect technical information such as your IP address, your browser type, the addresses of referring Sites, and your path through the Sites.

Cookies help us to customize our home page for you and to better display pages according to your browser type. While cookies are optional for browsing, they are required for registering, logging on, purchasing or adding items to your cart. If you wish to purchase items or set up an account on, you will need to accept a cookie. (In order to control the ability of website providers to place cookies on your computer, you should consult your browser’s “Options” and “Help” pages to learn how to adjust your settings to suit your privacy preferences.)

Use: We use personal information collected online as described in Sections 5 and 7 above. In addition, we use personal information:

  • to facilitate and monitor certain features of the Sites that you choose to interact with, such as online forums, feeds and chatrooms;
  • to respond to your questions and concerns and to understand your needs and preferences;
  • to conduct surveys and other research;
  • to provide you with customized Site content and advertising;
  • to fulfill your online orders for products and services and to facilitate product deliveries, pickups and returns;
  • to detect, prevent, or otherwise address fraud, security or technical issues; or
  • to protect against harm to the rights, property or safety of Nose To Toes, its users or the public as required or permitted by law.

Sharing: We share personal information and personal collected online as described in Sections 6 and 7 above. In addition, we may provide Service Providers with certain information that is necessary to fulfill an order you have placed with us. For example, if you request shipment for a purchase, we may provide your address to the shipping carrier and customs Service Provider, and if you pay by credit or debit card, your card number and sales transaction information are passed to the card processor and/or issuer (including their service providers such as fraud verification services). We also may use Service Providers to host and administer the Sites, process and store data, and fulfill other technologyrelated functions on our behalf. However, we only give or permit access to vendors, suppliers and other Service Providers involved in Site administration and the commerce distribution chain the limited information needed to perform their duties and provide you with the products and services you order. We are not responsible for any additional information you provide directly to these parties.

Protection: Personal information we collect on our Sites is stored electronically, and may be combined with other off-line information. Personal information entered on our Sites is encrypted using a security protocol called SSL (Secure Sockets Layer). SSL encrypts information entered on our site before it is sent over the Internet. SSL also allows you to view securely your online account and registration information. Account information is accessible online only through the use of a password. To protect the confidentiality of personal information and personal health information, you must keep your password confidential and not disclose it to any other person. You are responsible for all uses of our Sites by any person using your password. You are advised that, unlike communication within our Sites, we have no control over the privacy of your email communications with us while in transit. We recommend that you do not include confidential, proprietary, personal or personal health information in emails, including credit card numbers, passwords, prescriptions and other similar information. Also, if other people have access to your email account, they may be able to access your password and obtain personal information about you (such as your credit card information), or change information about your user profile. You should not use an email account operated by your employer because many employers have the legal right to access such email accounts. Please advise us immediately by emailing or by dialing 306-343-3647 if you believe your password has been misused.

Online links to other sites: Through links provided on our Sites, you can link to other sites of third parties who have agreed to offer goods and services to our members. Any personal information you provide on the linked pages is provided directly to that third party and is subject to that third partys’ privacy policy. Except as described above, we are not responsible for the content or privacy and security practices and policies of sites to which we provide links. Links from our Sites to third parties or to other sites are provided for your convenience. We encourage you to learn about their privacy and security practices and policies before providing them with personal information.

11. Complete Privacy Policy

This Privacy Policy Statement is Nose to Toes Wholife Pet Center Inc's Privacy Commitment to you. If you have questions about our Privacy Commitment, please contact our Privacy Officer:

Privacy Officer
511 33rd Street West
Unit G
Saskatoon, SK S7L 0V7

Or by calling (306) 343-3647